MTV’s Following Bretman Rock

Logo Design | Marketing Design

Filipino-born content creator Bretman Rock opens up about his relationship with his family and navigates vlog life with the help of his "regular degular" friends and younger sister.

Being a Filipino-American, this project was a huge honor for me to work on! I had the opportunity to design the show logo and design the marketing assets surrounding the premiere of the second season.

Logo Design

Following MTV’s overall branding, I’ve designed the Following: Bretman Rock logo based on the idea of social media, which helped Bretman gain his presence. This idea also came from the play of the word “Following” from the show title, as if we were actually following him through his social media platforms.

Marketing Assets

Here are some of the marketing assets I’ve gotten to work on for the premiere of Following: Bretman Rock Season 2. These assets include some digital marketing assets, office interior teaser graphics, and even a billboard!

Quote Carousel

Another way we wanted to promote Season 2 was by creating some graphics getting to know some of this season’s cast members.